Innovation Fact 1 – Existing solutions never last
Functions remain, solutions change. When addressing perceived needs in the market, go beyond solutions and try to clarify the main functionality you are trying to provide.
Functions remain, solutions change. When addressing perceived needs in the market, go beyond solutions and try to clarify the main functionality you are trying to provide.
Keeping things simple has many advantages. Look at your products or services and ask yourself: “Does it really need to be this complex?” Can I make it easier for users, without losing essential elements”?
Planning is essential for innovation – the pull of the ‘urgent, not important’ of routine tasks is just too strong.
It’s time to take action and re-tune, plan more time for the important long-term projects, because these are the ones that will help your company to remain relevant.
By responding to the real needs and interests of your target groups, you learn how you can innovate. Never assume you know all there is to know about your product. Learn to listen and reap the benefits of the gathered insights.
Developing new solutions can be expensive, complex and risky. So why not identify new applications and markets for your existing knowledge and solutions? This lowers the risk and leads to new successes faster and cheaper.
Innovation is often seen as risky, but it doesn’t have to be a fuzzy process of trial and error. By applying a proven method and understanding your industry and market, you can make informed decisions, removing the risk from innovation.
Getting the timing of innovation right is fundamental to maximizing the returns. Bad timing can lead to disaster, whether you get to market too early or too late. These are the items to consider.
Biomimicry or learning from nature will only gain importance in the future. Before companies make any design decisions, they should ask: “How would nature solve this problem?”.
What is of no use for you can still be valuable to someone else. Audit your waste stream. It can pay off to put some effort into identifying partners who are keen to take your waste and use it as a source material for their product.
Nothing is permanent except change. Pick up these societal changes as fast as possible and think about how they impact your business. And dare to disrupt your own business.
We prepare your company for the future by identifying technological and market opportunities, and envision your next-generation solutions and innovation roadmaps balanced across the short, medium and long term.
Building on two decades of experience
with over 1,250 projects in a wide
range of industries, Creax is a
proven innovation expert.
Creax nv · Vaartstraat 130
8500 Kortrijk · Belgium
T +32 56 23 94 94
info@creax.com
Building on 2 decades of experience with over 1,250 projects in a wide range of industries, Creax is a proven innovation expert.
Creax nv · Vaartstraat 130
8500 Kortrijk · Belgium