The plastic soup is all over the news. A complex problem with many sides and factors. Therefore, it is hard to understand the root problems. In a case like that, a Current Reality Tree or CRT is very useful.
The oceans have become a plastic soup filled with micro plastics. Creax analysed the problem, got creative and came up with a simple but effective and prize-winning concept: the FIYLTER.
The main challenges preventing mass adoption are the limited number of charging stations and long charge times. The Revive ‘battery car’ is a mobile charging station that can revive a car by charging it at home, work, or wherever it is parked.
Telenet neede a new packaging for its digital tv setup box.We examined every possible aspect of the box: its contents, the logistic chain, distribution and customer needs, installation requirements and disposal options. We identified key properties and functions by talking to users, installers and distribution points. The conepts were further refined into concepts.
Although the concept of the driverless car is fabulous, the design remains rather conventional. We believe the new car configuration makes it possible to break out of the traditional car set-up. We got inspired by the BMW Isetta and took this iconic automobile from the fifties as a starting point to build further on the concept.
Despite its strong market position, Vitalo questioned its future within the traditional thermoforming market because of margin pressure from the East. This uncertainty was the start of an intense collaboration between Vitalo and CREAX.
Do patents stimulate or slow down growth? The modern patent system was created to help stimulate innovation. A patent gives its owner the right to stop others from using his invention for a limited period of time, thus providing him the opportunity to benefit from his R&D investments. This security should convince individuals and organisations to investments in R&D and therefore stimulate innovation.
Bobsleighing is a high-tech and innovative discipline. How to improve the conventional design of the sled and optimize the performance of the athletes? The solution is simple yet ingenious: transfer ideas & technologies from other industries that face similar challenges. We introduce about 15 technologies in bobsleighing.
Due to the increased accessibility to additive manufacturing technologies – commonly referred to as 3D printing – this technique is now widely used in the product development process. Although we certainly believe this is one of the most exciting developments in the last decade, we are convinced it cannot replace some conventional techniques such as model hacking or mock-up making.
What do you do? Search for the First Aid kit (do we have that?), establish that the disinfectant is overtime (nevermind), try to open the bandaid box without spilling blood (oops), and struggle to apply a bandaid single-handedly (not easy!).