Monitor and stay ahead of your playing field, unbiased, data-driven

Services

Science, technology, IP, consumers insights, connecting the dots

Science & technology mapping
Data driven AI-insights used in innovation

Are you looking for technologies or scientific principles that can drive your R&D and innovation processes?

Creax offers to map your area of interest, identify early research signals and trends in technologies, their application context, their performance and who is behind them. Its comprehensiveness and tangibility give you the benefit of a high-level overview and facilitate in-depth research.

Mynd is at the heart of Creax’s work. It is proprietary AI-driven context-mining software specifically designed to explore areas of interest and discover items without prior knowledge.

 

Creax delivers maps as a consolidated report or as an interactive dashboard, allowing you to flexibly track your area of interest.

IP landscaping & competitor analysis
Data driven AI-insights used in innovation

Creax is not a patent attorney. But monitoring IP activity is extremely important during the innovation process.

Creax creates very specific IP landscapes of territories to reveal the interest of industries in technology directions.

By using Mynd, Creax’s proprietary AI-driven context-mining software, you gain insight into IP dynamics, can track technologies and their claimed performances, find white spots to capitalise on, reveal your competitors’ activities or even predict their next move.

Creax delivers maps as a consolidated report or as an interactive dashboard, allowing you to be agile in tracking your area of interest.

Consumer insights
Using unbiased data in innovation

Discover what consumers are talking about. Get answers to the questions you always wanted to ask. Unbiased and without asking them.

Creax applies a data-driven approach to reveal insights from large collections of submissions from various public forums. Both unsupervised context analysis and interrogation techniques using large language models (LLMs) assure high-level and in-depth insights about: trending topics, attitudes, consumer needs and pain points, journey touchpoints, sentiments, drivers, perceptions and feedback on influencers and advocates.

These insights are complementary to survey methodologies.

B2B customer intelligence
Using unbiased data driven insights by innovation agency Creax

If you are at the front end of your value chain, you are sensitive to your customers’ choices and those of their customers. Transparency in the dynamics is therefore essential to prepare for the future.

Creax reveals trends affecting your value chain and creates potential scenarios for your business.

These insights are created through data-driven insights and focus on revealing both drivers and technological enablers that will affect different stakeholders in the chain.

Creax overlays these with internal knowledge you have about the different actors and influential trends. This creates a solid framework for making decisions about your next steps in the short and long term.

Benefits

What benefit brings Creax to your innovation journey?

Working with Creax is an experience that resonates within your organisation.

The future becomes clear

Breakthrough solutions can emerge instantly and put your business at risk. Or it might be beneficial to pick up emerging technologies in the early stages. Creax helps monitor the full lifecycle of technology, from first signals in scientific research to trends emerging in the IP landscape and commercial space.

Discover opportunities you have not thought of before

Multi-channel insights are vital for planning your next move. Creax combines consumer insights from public forums, predicts your competitors' next steps with data, maps out technology trends across industries, tracks value chain developments, and identifies broader societal trends.

Bring structure and create focus in innovation

Your playing field is constantly changing, so a one-time shot is not enough to act in an agile manner. Creax facilitates continuous and recurrent analysis via AI-driven radars and guarantees true discovery mode, so no signals from outside your field are missed.

Or we can start with a talk

A future thinking approach

Our other services

Innovation and market strategy

From foresighting, opportunities to solid roadmaps.

Innovation solutions

Product and process development, and technological problem solving.
Our methodology

Future thinking considers your future playing field to help set your long-term ambitions, while creating smart roadmaps that allow you to seize short- and medium-term opportunities along the way.

The framework fits perfectly on top of your innovation journey. It enables you to ensure insights are not forgotten and provides tools to make decisions and enrich the ideation phase to co-create concepts for your future-proof solutions.

What clients say about us

We are grateful for the analysis that they carried out on our portfolio. This has validated some of the decisions that we have already taken with regard to curtailing some of our patents with limited commercial value. It has also given us an overall independent assessment of the value across the portfolio, which can act as a baseline map onto which to target actions towards future decision points on the individual patent families. This has put us in a better position to plan for the future than we were in before.
Derek Watson
[
St. Andrews University
|
Quaestor
]
Creax delivers in 3 weeks what we have not been able to reach in 6 months.
Jean-Thierry Simonnet
[
L'Oreal
|
International Director
]

Building on two decades of experience with over 1,250 projects in a wide range of industries. Creax is a trustworthy innovation partner.

Creax nv
Vaartstraat 130, 8500 Kortrijk (B)
BE0810607620

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