Innovation insights & cases

As a frontrunner in innovation consulting and research, Creax introduces a systematic approach to the fuzzy and unstructured world of innovation. Depending on your challenge, we assist in one or more stages of your innovation process. By detecting growth opportunities, solving production issues or finding new applications for existing products and materials.

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Discover how Creax can help identify new opportunities and innovate products by utilizing our 3-diamond approach in this camping study.

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7 unconventional reasons for filing a patent

7 unconventional reasons for filing a patent

Patents are used as indicator for innovation, but this sometimes mismatches the very nature of many patents filed today. You need to analyze patents in a systematic way, to get the bigger picture and a better understanding of the global technology landscape.

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Rapid prototyping is much more than 3D printing

Rapid prototyping is much more than 3D printing

Due to the increased accessibility to additive manufacturing technologies – commonly referred to as 3D printing – this technique is now widely used in the product development process. Although we certainly believe this is one of the most exciting developments in the last decade, we are convinced it cannot replace some conventional techniques such as model hacking or mock-up making.

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innovation in complex industries

How a simple method can spark innovation in complex industries

Some of the people we meet question the methodology we use to support the innovation process of companies.I can imagine this works for packaging but our industry/product is much more complex. How could this possibly work?

We are convinced that even the most technical industries can benefit from hands-on innovation methodologies. Let us give you some examples from the micro-electronics industry.

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Applications for waste streams

New applications for waste streams

All industry domains experience generation of waste streams. These material flows are often seen as problems and are handled to limit their impact or, in the best case, to be recycled. The waste streams of one industry domain however, often have value in other industry domains. We believe in looking at waste as a resource with market opportunities across industry boundaries, and not merely something to be recycled or discarded.

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creax-bandaid

Idea generation: bandaids

What do you do? Search for the First Aid kit (do we have that?), establish that the disinfectant is overtime (nevermind), try to open the bandaid box without spilling blood (oops), and struggle to apply a bandaid single-handedly (not easy!).

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Infographic nanotechnology in plastics

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Business intelligence - Creax team