Innovation Fact 2 – Find the real problem
There are many reasons why products fail, but one of the most important ones is that solutions do not always solve the real problem.
Odette
Toy Durability Analyst
Innovation is a serious and complex business. Therefore, there is a need for a colleague to point out the simple everyday concerns. Eating, playing and feeling good. That’s exactly what office dog Odette does for us. Did you know that it is scientifically proven that being close to an animal makes you happier and healthier? Thank you, Odette!
Field of expertise:
Toy durability – Wellbeing at work – Tail wagging
